Patti (whipartist) wrote,
Patti
whipartist

Opting out of stalker web ads

I saw a retargeted banner ad today-- it's an ad on some site that shows you a product that you recently looked at on another site. In my case, I'd been to Calumet Photo to look at a price on something, and a couple of hours later I got an ad for exactly that product.

I find this particularly creepy. It was a Criteo ad, and they have a little info button on their ads. I clicked it, and went to their info page. From there I found a link to a Network Advertising Initiative page that let me check my status and opt out of any or all of them.

Here is the NAI opt-out page. I'm a little surprised and quite happy that I was able to do this for all of those companies with minimal effort.
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